Our Core Values

In our commitment to excellence, we are guided by a set of values that defines who we are and the way we work.
  • Ethical Conduct We follow rigorous obligatory quality standards that are verified through regular monitoring and self-evaluation. Compliance and conformation of these standards result in branded products that are pure, safe and of excellent quality year after year.
  • Honesty and Integrity We have faith in values of honesty and integrity as it leads to consistency in business actions, values, methods and principles. The inculcated values since inception has guaranteed fairness and truthfulness for all the concerned stakeholders in our business, be them employees, suppliers, financiers and of course the customers.
  • Health and SafetyWe adhere to the highest ethical standards to ensure the safety and health of our employees, our customers and the people of the communities in which we operate.
  • Employee Empowerment We have chosen to inspire transparency, openness, and co-operation across the corporate ladder to improve teamwork and overall productivity. We foster an environment in which every employee is treated with respect and dignity, and is recognized for his or her contributions to our business.
  • InnovationWe value innovative efforts, ideas and methods to continually improve our business processes.

    This is our way to sustainable and profitable growth thereby creating long-term value for our customers and all our stakeholders.